Include A List Of Services
Your Visitors Might Find Useful By A. Writer
If your chosen niche has a variety of companies providing useful services you might want to
include a list of them on your site. This will help to build up the content and, if you use appropriate
keywords and phrases, it will also improve the relevance of your site as far as the major search engines are
concerned.
Some service providers have affiliate programs. If this is the case for your chosen niche it is
worth signing up for these programs and using the affiliate links rather than standard links as this will
help to generate additional revenues for you.
If you are featuring links off to a third-party information page, perhaps describing their
service(s), be sure to set your link properties so that the web page opens in a new window. Right click the
link here to check out the property settings - the 'target' should be '_new'. This ensures that in viewing
more information about any recommended service(s) the visitor does not leave your site entirely - your site
remains open behind the new window.
Tip: If you are featuring links to, and/or recommendations of, particular companies' services,
don't be afraid to ask them for a 'reciprocal link'. This means that in return for your recommendation of
their services, they place a link back to your web site upon their own site. This is a crucial part of
link-building and can have a marked impact on your site's ranking in the search engines
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